Intro to Writer

Writer is a content intelligence platform that helps digital teams take control of content and produce clear, consistent, on-brand copy every time. It will help unify your brand voice and message across your entire company.

With Writer you can:

• Turn your company’s style guide into a living document (automatically distribute and apply your brand guidelines)
• Ensure consistency (check content for consistent brand voice, writing style, and terminology)
• Promote inclusivity (remove bias and convert content to plain language)

Writer consists of the following elements:

•  Styleguide  is where you determine the rules and regulations guiding the brand voice, writing style, grammar, and compliance of your company’s content
•  Term Bank  serves as the guardian of all your brand’s terminology, ensuring the right words are spelled and used correctly and the wrong words are kept out of your content
•  Workspace  is where you can write, score, and publish content based on your Styleguide and Term Bank
•  Teams  establishes who writes, scores, and manages different types of content
•  Reporting  tracks content improvement (coming soon!)